I’ve been watching Google’s moves in the advertising space closely, and their latest AI Max release has me genuinely excited. After spending years manually tweaking…
Last week, I was chatting with a friend who runs a small agency in Mumbai. He told me something that really stuck with me. “My…
Walk into any digital marketing conference/talks these days and you’ll hear the same thing over and over. “AI is changing everything.” Most of the time,…
If youโve worked in SEO, you must have heard the words โstrategyโ and โtacticsโ thrown around as if they mean the same thing. They donโt.…
The advertising vertical at present stands at a pivotal moment. Google’s Ad platform has undergone a fundamental transformation, shifting from manual campaign management to sophisticated…
In 1959, a famous industrialist Henry Kremer threw an open challenge to the Britishers for encouraging the development of the first human-powered aircraft with the…
The content creation landscape shifted dramatically after 2023. What started as curiosity about ChatGPT’s writing abilities has evolved into a full-scale transformation of how businesses…
The world of advertising changed forever when artificial intelligence became accessible to every marketer. Today, businesses across India are using AI to create ad copy…
OpenAI has just made history with the release of GPT-5, marking the biggest leap forward in conversational computer technology since ChatGPT first launched in 2022.…